| Home
| Publications | Order
form | Orders & Returns Policy |
THE
BUSINESS OF BEAUTY
Cosmetics Retailing, Revised Edition
Debbie Purvis
The Business of
Beauty by
Debbie Purvis is the essential book for everyone in the beauty business.
Retail beauty advisors, direct sales consultants, estheticians,
cosmetologists, instructors and students all need the invaluable
information it contains in order to improve service to clients and
increase sales.
Topics include:
·
fundamentals of hair and skin care, makeup techniques, fragrance
and cosmetics
·
practical material on professional selling techniques
·
merchandising, display, and inventory control
·
fashion styles, terms, and advice
·
communication and job search skills
ISBN 1-895131-13-8
Paperback, 384 pages
Published in 1994.
$34.50 (Cdn), $29.50 (US)
Debbie Purvis has
been program coordinator and teaching master for the Cosmetics Retailing
Program at Centennial College in Toronto. She is also a fashion model,
beauty consultant, makeup artists, lecturer, and television host.
Copyright © 2004 Wall &
Emerson Inc. - All rights reserved.
|